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Direct Input has given solid and reliable PR support to Genuine Jersey for over ten years.  In that time the Association has grown from being a small group of local producers t...

John Garton - 
Chief Executive
Genuine Jersey

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Thursday 29 September 2016
Video killed the radio star...

Rob Brown, the current president of the esteemed Chartered Institute of Public Relations, spoke in Jersey last week at the CIPR CI Forum, which was a half-day conference ‘exploring current and future issues for public relations and communications professionals’. The amicable Rob’s message to the assembled PR coterie was simple: The future of PR – at least in the short to medium term - is video. ‘Visual communication’ rather than text is the way forward.

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